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This web site alcesterbroach.com had the following on the site, "Is particularly strong for the DESIGN and MANUFACTURE of INTERNAL BROACHES." Our analyzers noticed that the webpage said " Tools for producing INVOLUTE SPLINES, STRAIGHT SIDED SPLINES, SERRATIONS, SQUARES, HEXAGONS, SINGLE SPLINES, and DEE and DOUBLE-DEE forms to name just a few." The Website also said " We use all the premium grade steels and have access to a wide range of coatings for performance enhancement that you would expect of any QUALITY MANUFACTURER. UK designed and made for over 40 years. BROACH TOOL REGRIND, REPAIR and MODIFICATION." The website's header had broaching tool as the most important optimized keyword. It is followed by broach, broaches, and broaching which isn't as ranked as highly as broaching tool. The next words alcesterbroach.com used was broach sharpening. gear broaching was included but will not be viewed by search parsers.